If you’re serious about digital marketing, you’ve probably asked yourself: What are the best ChatGPT prompts for SEO? It’s one of the most common questions in the AI and search space right now.
Why? Because ChatGPT has become more than just a writing tool — it’s now a game-changing assistant for SEO strategy, technical optimization, and content creation. The problem is, most articles online give you generic prompt lists that don’t explain how to customize, analyze, and optimize them for your specific needs.
This guide is different. Here, you’ll get:
- A proven prompt framework for keyword research, on-page optimization, technical SEO, and outreach.
- Real examples showing prompt → output → optimized version.
- An introduction to Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) so you can future-proof your strategy.
- Actionable insights that go beyond copy-paste prompts, helping you actually rank.
Let’s dive into the best ChatGPT prompts for SEO — and how to make them work harder for you in 2025.
Why Use ChatGPT for SEO in 2025?
SEO is shifting faster than ever. Between Google’s Helpful Content Update, the rise of AI-powered search features, and generative summaries showing up in SERPs, marketers can’t afford to rely on old methods.
Here’s where ChatGPT comes in:
- Keyword Ideation at Scale: Generate hundreds of content opportunities in seconds.
- Content Structuring: Build outlines, pillar strategies, and clusters without hours of manual work.
- Optimization Shortcuts: Write meta tags, schema, and alt text instantly.
- Localization & Personalization: Adapt content to audiences in different regions or buyer stages.
- Technical SEO Drafting: Create robots.txt files, hreflang tags, and structured data in seconds.
When used properly, ChatGPT acts like a junior SEO specialist that saves you time while sharpening your strategy. The trick is knowing how to prompt it effectively.
The Secret to Writing Effective SEO Prompts
Anyone can type “give me SEO prompts” into ChatGPT. But great SEOs know how to engineer prompts for clarity, context, and structure.
Here’s the formula:
- Context – Who is the audience? What’s the niche?
- Specificity – Exact instructions (e.g., “meta title under 60 characters”).
- Format – Ask for results in a table, bullets, or code block.
- Examples – Provide one style sample.
- Iteration – Refine after the first draft.
Think of it this way: weak prompts = generic output. Strong prompts = customized, strategic results.
Best ChatGPT Prompts for SEO in 2025
Let’s break down the most powerful prompt categories with examples you can start using today.
1. Keyword Research Prompts
Prompts to try:
- “Generate 20 long-tail keywords for [topic] with search intent (informational, transactional, navigational). Present results in a table with keyword difficulty.”
- “Suggest trending keywords for [niche] in 2025 with potential traffic value and content angles.”
- “Cluster these keywords into topic groups and map them into a pillar-cluster model.”
- “Show me 10 question-based keywords users ask about [topic] for People Also Ask targeting.”
Why it matters: Keyword research is the backbone of SEO. ChatGPT won’t replace Ahrefs or Semrush, but it speeds up brainstorming and helps uncover semantic variations you may miss.
2. Content Strategy & Outline Prompts
Prompts to try:
- “Create a pillar content outline on [topic] with 5 supporting cluster articles. Show relationships in a table.”
- “Write a blog outline for [keyword] optimized for SEO, including H1, H2, H3 headings, and FAQs.”
- “Generate 10 content angles for [topic] that target different search intents.”
- “Suggest content upgrades (checklists, infographics, templates) for a blog on [topic].”
Why it matters: Instead of wasting time building content maps, you get ready-to-execute structures that align with modern SEO strategies.
3. On-Page Optimization Prompts
Prompts to try:
- “Write 3 meta titles (under 60 characters) and descriptions (under 155 characters) for a blog on [keyword].”
- “Generate alt text for these 5 images: [describe images].”
- “Suggest 10 internal link opportunities for a blog about [topic].”
- “Rewrite this paragraph to be featured-snippet friendly: [paste text].”
Why it matters: On-page SEO details like meta tags and internal linking are small but mighty ranking signals that ChatGPT can automate effectively.
4. Technical SEO Prompts
Prompts to try:
- “Write JSON-LD schema markup for a blog post about [topic].”
- “Draft a robots.txt file that blocks all AI crawlers but allows Googlebot.”
- “Generate hreflang tags for a site available in English, French, and Spanish.”
- “Create a sitemap.xml structure for a website with 5 main categories and 20 blog posts.”
Why it matters: Technical SEO is intimidating for non-developers. With the right prompts, you can generate usable code snippets instantly.
5. Link-Building & Outreach Prompts
Prompts to try:
- “Write a personalized outreach email to a [site type] asking for a guest post on [topic]. Keep it under 120 words.”
- “Generate 10 digital PR ideas for linkable assets in [industry].”
- “Draft 5 subject lines for cold outreach that maximize open rates.”
- “Suggest 10 HARO-style responses for journalists asking about [topic].”
Why it matters: Outreach is time-consuming. AI helps you personalize faster and brainstorm linkable content ideas that attract backlinks naturally.
6. Local SEO Prompts
Prompts to try:
- “Write 5 Google Business Profile posts for a [business type] in [location], each under 150 words.”
- “Suggest 10 local keywords for a [business type] targeting customers in [city].”
- “Generate a location page outline for a [service] in [location] with H1, H2s, and CTA suggestions.”
- “Write customer review responses (positive, neutral, negative) for a [business type].”
Why it matters: Local SEO thrives on relevance. ChatGPT can help scale location-specific content without sounding repetitive.
Real Examples: Prompt → Output → Optimization
This is where most guides stop short. Let’s see ChatGPT in action.
Example 1: Meta Description
Prompt:
“Write a meta description (under 155 characters) for a blog post about best ChatGPT prompts for SEO.”
Raw Output:
“Discover top ChatGPT prompts for SEO to improve keyword research, content outlines, and optimization strategies.”
Optimized Version:
“Unlock the best ChatGPT prompts for SEO to boost rankings, generate content ideas, and optimize pages faster. Start scaling today.”
Why it’s better: Added a CTA and clearer value proposition.
Example 2: FAQ Snippet Optimization
Prompt:
“Rewrite this text into a snippet-friendly answer: ‘ChatGPT helps SEO by generating keyword ideas, writing meta tags, and drafting content outlines.’”
Raw Output:
“ChatGPT improves SEO by generating keywords, writing meta tags, and creating outlines.”
Optimized Version:
“ChatGPT helps SEO by generating keyword ideas, drafting optimized content, and writing meta tags that improve rankings.”
Why it’s better: More natural phrasing, includes ranking-focused language.
Example 3: Schema
Prompt:
“Write JSON-LD FAQ schema for a blog about ChatGPT SEO prompts.”
Raw Output:
Correct JSON structure with generic placeholders.
Optimized Version:
Customize schema with specific questions and answers from your blog content to align with People Also Ask results.
Why it’s better: Tailored to real audience queries instead of vague placeholders.
The Rise of AI SEO: AEO and GEO Explained
Traditional SEO focused on keywords and backlinks. But with AI-driven search, two new optimization methods are emerging:
1. Answer Engine Optimization (AEO)
Search engines now prioritize direct answers to user questions. Instead of ranking for “best running shoes,” you need to optimize for “What are the best running shoes for flat feet?”
How ChatGPT helps: You can prompt it to rewrite paragraphs into Q&A format or generate structured FAQs that rank in snippets.
2. Generative Engine Optimization (GEO)
Google’s AI overviews and other generative results summarize web content. If your site is structured clearly, it has a higher chance of being cited.
How ChatGPT helps: Use prompts to simplify complex explanations, add schema, and generate snippet-ready summaries.
Bottom line: The future of SEO isn’t just about keywords — it’s about question-driven, AI-friendly content.
My Final Thought
SEO is no longer about guesswork. It’s about using the right tools and strategies to get ahead of the curve. And in 2025, one of the most effective tools at your disposal is ChatGPT.
The truth is, mastering the best ChatGPT prompts for SEO is less about copying a list and more about customizing prompts to your niche, refining outputs, and aligning with new trends like AEO and GEO.
Use the prompts in this guide as a starting point. Test them. Refine them. Optimize them. The marketers who experiment and adapt fastest are the ones who will dominate search in the age of AI.
Now, it’s your turn — open ChatGPT, drop in a few of these prompts, and watch your SEO process transform.